The program that teaches you how to create, launch and sell your first High-Ticket GROUP Coaching Program.

Hey coach!

I’m excited to bring you my newest program Light & Leveraged because I know that the biggest struggle many coaches face is bringing in a steady stream of new clients, sales and leads every month.

This program is the answer to the often asked question “How do I get more people to buy my coaching programs?”

In the 28 years I’ve been in this industry I’ve launched over 100 coaching programs across a number of industries (business, fitness, martial arts) and I know there’s an easy way to fill your programs and a hard way….most coaches are doing it the hard way.

I want to teach you what I’ve learned when it comes to doing business “Light & Leveraged”.

So what does Light & Leveraged mean?

It means that instead of finding new clients every month feeling hard and heavy, instead, it feels light and easy.

Instead of working your ass off for hours every week and burning out we leverage your time and expertise better so you’re better financially rewarded for the work you do and you have more time freedom to do…well…LIFE.

In a nutshell, I want to show you how to better leverage your time and expertise AND show you to generate sales for your programs easily every month so you can kiss the grind goodbye and focus on doing what you love instead, delivering great quality programs to your dream clients.

Coaches love to overcomplicate and overthink just about every-damned-thing when really creating a steady stream of sales on repeat in your business is the simplest thing in the world when you know how.


So are you ready to stop making this so hard on yourself and instead start working Light & Leveraged?

I’ve been a coach since 1991 and I began coaching and mentoring coaches when I became “officially” qualified as a coach in 1999, I’ve launched over 100 coaching programs, both online and offline, high-ticket and low-ticket, group and individual, passive and high-touch coaching programs – I’ve done it ALL in the 28 years I’ve been in this business and I’ve mentored countless clients to create success in their coaching businesses via high-ticket coaching programs.

In summary..I know my shit.

Light & Leveraged is based on what I do to generate 10’s of $1,000’s of dollars in sales in my coaching business every month without breaking a sweat and I’ll be holding nothing back…. I want YOU to be able to do the same thing I do with equal amounts of success.


Remember, I’ve been at this thing for DECADES and that experience has shown me what works and what doesn’t so rather than continuing to plug away making expensive mistakes (both time and money) over and over again let me show you how to do this with ease and simplicity.





The first thing we’ll do is create your HERO Offer, the one single offer you’ll be selling for the next little while because…well because  #SIMPLE!

You don’t need to be clear on that offer right now because I’ll help you get clear on that during the program, one of my greatest skills is packaging and pricing coaching programs that sell and this module alone is worth your investment.

We’ll cover packaging, pricing and target market for your program in this step of the program.

No more faffing about and launching on a whim and producing hit and miss results.

We’re going to drill down and map out your launch plan so you always know what to do, when to do AND get a result whenever you launch your Hero Program.

I keep things as SIMPLE as possible in my business and this just adds to the simplicity and ease with which I attract new sales into my business month after month.

Most coaches fall down when it comes to generating leads and as we know, leads = sales so this shit is IMPORTANT!

I’ll be helping you craft the perfect lead generation tool, one that warms your audience up so that when you open the doors to your program your people are spendy and excited to get on board – the last thing your audience wants is another lame-ass lead magnet they never look at so we’ll be making this exciting and compelling.

The right lead generation tool is one thing but it’s also important to get people excited about signing up so I’ll be showing you how to get your messaging on point so it drives dream clients into your lead magnet.

Coaches often get bogged down in the tech stuff and this really holds them back because that amazing lead magnet they’re excited by quickly becomes another fatality as they fail to build the landing page and / or make it look the way they want it to.

In this section, I’ll be running “tech school” all week where I host live tutorials where everyone follows along and get’s their lead pages built and operational in real time.

Worried you won’t be able to do this? Have no fear I’m a tech whiz and can make even the most complicated process simple.

One thing I love to do for my clients is to create “on demand” video tutorials so for example, say you’re stuck with how to do create a payment button or add a link to your sales page…I’ll create a video tutorial so you can go ahead and get that done fast.

There are MANY ways to generate leads in your business, without giving too much away I’ll be showing you 2 of the ways that work for me on repeat…webinars and facebook group challenges.

In real time we’ll be creating a simple Facebook ads campaign to get leads coming into your business fast!

If you’ve been trying to grow your coaching business without paid leads you ARE doing it the hard way – rather than hustle and grind my way every month I simply pay for traffic and my dream clients come to me.

Doesn’t that sound a whole lot easier?? This is how you get to guarantee new leads and new sales every month without busting a gut.








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